05.2021: Funds of Maxburg Capital Partners have invested in Motel a Miio, a Germany based young D2C lifestyle brand for handmade pottery and stoneware from Portugal. Its product portfolio includes high quality tableware ceramics such as plates, cups, bowls and serving platters, as well as accessories such as vases, lamps, and soap dishes, all of which are sold through its own online shop and a network of own retail stores in Germany, Austria and Switzerland. Thanks to its strong D2C focus and excellent social media marketing expertise, Motel a Miio has quickly grown its footprint as a young and aspiring D2C lifestyle brand. The founders, supported by the new shareholder, an investment vehicle advised by Maxburg, now intend to increase the company’s reach by continuing its geographic expansion across Europe.
Centum Capital provides this information as a market news, but has not been involved in the transaction.